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April 2018

Star-shaped Content Experiment

April 30

As part of our marketing lab program, the star-shaped content is a type of content publishing scheme that helps increase the weight that Google gives to a chosen page of a website. We have come across this when looking at the Monster Truck SEO program, and the result of this marketing lab experiment can be found in this blog.

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May 2018

Meetup.com for Business Networking

May 31

In this marketing lab experiment we have come up with a workflow to drive people from Meetup.com to a business networking lunch I help to promote. There are some challenges and in this article, we talk about all of them and how we managed to overcome them.

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June 2018

Business Lunch in Henley 14/06/18

June 14 @ 12:00 - 14:00
Henley Rugby Club, Marlow Rd
Henley-on-Thames, RG9 2JA United Kingdom
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Really cool event as mentioned on Facebook and Linkedin. I met an Amazon Optmizer (like SEO for Amazon retailers), a Virtual IT Director and a brand embassador who is hired to go to such networking events. The marketplace is getting more and more creative, don't you think? I like that. We also had Todd, from Spaghetti Agency, telling us his story.

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Business Lunch in Henley 28/06/18

June 28 @ 12:00 - 14:00
Henley Rugby Club, Marlow Rd
Henley-on-Thames, RG9 2JA United Kingdom
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I'll be at the Henley Business Lunch that happens twice a month and is full of powerful, local, business owners.

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Forum Commenting Experiment

June 30

In this marketing lab experiment, we wanted to test how far does commenting in forum discussions go. Does it help with Google rankings? Does it drive traffic? How commercial can this activity be? All of that will be published in an article showing exactly how to do this and the benefits.

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Social Commenting Experiment

June 30

In this marketing lab experiment, we wanted to test how far does commenting in social discussions go. Does it help with Google rankings? Does it drive traffic? How commercial can this activity be? All of that will be published in an article showing exactly how to do this and the benefits.

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July 2018

Business Lunch in Henley 12/07/18

July 12 @ 12:00 - 14:00
Henley Rugby Club, Marlow Rd
Henley-on-Thames, RG9 2JA United Kingdom
+ Google Map

I'll be at the Henley Business Lunch that happens twice a month and is full of powerful, local, business owners.

Find out more »
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